Developing and implementing an effective new media strategy takes a lot of time and effort. But the question is: is it worth it?

Last week I spoke to hundreds of priests from the Archdiocese of Chicago about websites, blogs, and social media. I could sense their excitement as they saw the potential new media held for their parishes and ministries.

God's desires haven't changed. He wants His home, His Church to be full.

As Catholics, we have the greatest story ever told. And although the message has not changed throughout history, the means with which we deliver it has – and must.